mardi 21 janvier 2014

Gabrielle Arruda And The Embodiment Of Wind

By Marissa Velazquez


Gabrielle Arruda is a Parsons the New School for Design graduate whose upcoming collection takes inspiration from the modern woman with practical yet high fashion designs. With Roots in Chicago she moved to New York to launch a career in fashion. As a young designer, her clothing gives fashion connoisseurs a fresh look on femininity and modernity.

Her debut Spring/Summer 2014 collection takes inspiration from one of the natural elements of the earth, wind. The design for each garment was made to embody the movement and energy wind provides to farms in rural areas. The collection stands as her entrance in the fashion world as a modern designer. Although wind is intangible, the collection evokes a physical concept to the idea and the energy that comes from it.

To provide a distinct amount of craftsmanship to the product she created, Gabrielle Arruda made a point to have all items created in the USA. It was important for her garments to evoke high fashion without sacrificing the quality of her work.

Since the collection was made to symbolize the movements and power of the wind, it is only right that the collection be named "Energy". To personify the concept she used lightweight fabrics to keep her ideal customer in mind. The collection has a powerful play on silhouettes to create a modern yet tasteful feel to the garments without sacrificing sensuality.

To create character within the collection, necklines play a distinct role in providing sophistication. Another contribution to the character of the collection is the use of fabrics and the design of pants, skirts, shorts and dresses. To create a comfortable flow to each individual garment, fabrics like cotton, linen and silk were used for their lightweight yet classic feel.

The "Energy" collection carries everything from evening dresses and gowns to shorts and pants suits. Since the modern woman is constantly in motion, Arruda used that concept as she approached each garment individually. The fabrics and appeal of the design create a light flow and movement when the garment is worn. A stand out piece found within the collection is a top that features a silk chiffon neck piece that draws you in. The piece is paired with a short short to add to the dramatic effect from the neck piece. Other items in the collection are paired with light jackets, coats and vests to bring the collection together.

Gabrielle Arruda's work goes beyond fashion with heavy roots in the community. Her Spring/Summer 2014 collection focuses on the modern woman and her beliefs of equality in the workplace find inspiration off the runway as well. Part of the proceeds from one item in her collection will go toward a charity celebrating the empowerment of women. Gabrielle is also creating a logo pin to help raise money for breast cancer research.

Looking forward to her next collection, Gabrielle Arruda is putting the final touches on her Fall/Winter collection before debuting it in early 2014. To connect with fashion lovers she has shared designs and daily inspirations on social media platforms like Facebook Instagram, Pinterest, and Twitter.




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